Tom Ford debuts Black Orchid Reserve Fragrance with Campaign Starring Tilda Swinton


American luxury fashion and beauty brand Tom Ford has launched its latest fragrance, Black Orchid Reserve with a campaign starring Academy Award-winning actress Tilda Swinton.

Designed by Tom Ford creative director Haider Ackermann and lensed by Inez and Vinoodh, the campaign is a cinematic portrait of a woman who is as rare as the Black Orchid and awakens the world around her through gaze and gesture, stillness and strength.

'It is a profound honour for me to play a part in the history of TOM FORD's legendary Black Orchid. Transformation, the blurring of boundaries and the celebration of magical properties have always drawn me close; Black Orchid Reserve is precisely such an enchantment,' Swinton said in a press release.

'Black Orchid Reserve marks a bold new chapter for Tom Ford's first and top-selling women's fragrance franchise. With her extraordinary artistry and cultural influence, Tilda Swinton perfectly embodies the iconic mystery of this fragrance, positioning it at the pinnacle of luxury beauty,' Guillaume Jesel, president and CEO of Tom Ford, stated.

'Tilda Swinton does not belong to one moment or one era. Her beauty is rare, her elegance enduring, her presence felt even in silence. She embodies the mysterious essence of Black Orchid Reserve,' Ackermann added.


Black Orchid Reserve is a new iteration of the iconic Black Orchid fragrance, first introduced in 2006 and marks a bold evolution for Tom Ford. The fragrance introduces the Ghost Orchid - a phantom-like flower born of the quest for perfection that is revered as one of the most elusive in the world. Its decadent scent is captured using innovative headspace technology at the moment of its bloom.

The result is a scent with Top Notes of Bergamot, Truffle, Middle Notes of Black Orchid, Ylang-Ylang, and Base Notes of Dark Chocolate, Tonka Bean, Patchouli, Vanilla. Additional notes such as roasted tonka and black truffle, patchouli and amber deepen it's opulent, gourmand character, while adding a richer floral dimension.

With an expected price ranging between 250 USD for 50ml to 400 USD for a 100ml bottle, Tom Ford Black Orchid Reserve is available now globally on the Tom Ford Official Website (tomford.com), at Department Stores Nordstrom, Saks Fifth Avenue, Neiman Marcus, Selfridges and retailers Sephora, Harrods, Bloomingdale's.

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