American luxury lifestyle brand
Ralph Lauren has opened its newest Flagship Store in China at the Chengdu IFS Mall.
Designed with a warm architectural palette and an atmosphere that is both sophisticated and inviting, the new place blends Ralph Lauren's timeless American heritage with the vibrant spirit of Chengdu. Floating teak ceilings, honed limestone walls, oil-rubbed bronze, antique brass accents, and rich mahogany millwork brings to life the immersive world of Ralph Lauren.
The store features products from Men's and Women's Polo Ralph Lauren, Ralph Lauren Collection, Purple Label as well as curated products from Ralph Lauren Home. Additionally, it also includes Ralph's Coffee where consumers can relax and enjoy signature coffee blends - Ralph's Roast, Decaf and Espresso - crafted from the finest Central and South American beans, alongside a selection beverages and snacks including the Chengdu Exclusive Black Sesame Latte, Ice Cream Cookie Sandwich and classic American desserts including Ralph's Brownie, cakes and New York-style cookies.
The warm and inviting space combines traditional charm with local cultural elements, transforming the store into a complete lifestyle destination. A curated collection of Ralph's Coffee apparel and accessories, including tote bags, graphic T-shirts, hats and mugs, as well as exclusive products are available for a limited time including the Panda Tumbler and Panda Tote Bag.
To mark the opening, of the new flagship Ralph Lauren has released an exclusive capsule collection inspired by the vibrant culture of Chengdu that reinterprets iconic products from Ralph Lauren Collection, Purple Label and Polo Ralph Lauren. Paying homage to Sichuan, the Ralph Lauren Collection and Purple Label capsule products feature finishing touches of bamboo print in ink color tones, and the Polo Ralph Lauren capsule products integrate neo-Chinese style by connecting classic tradition with modern tailoring to create a timeless look with modern tailoring to create a timeless look.
'The opening of our new flagship store at Chengdu IFS Mall is a significant milestone for Ralph Lauren in China, bringing timeless and iconic style to life in the heart of one of the country's most dynamic cities. As we thoughtfully expand our consumer ecosystem across the country as part of our Next Great Chapter: Drive strategy, we continue to create inspiring, immersive experiences that invite consumers into the cinematic world of Ralph Lauren at every touchpoint,' Shin Hwee Chua, Asia Pacific Chief Executive Officer, Ralph Lauren Corporation said in a press release.
The Ralph Lauren Chengdu Store is part of Ralph Lauren Corporation's expansion of its consumer ecosystem across key cities in China. Part of its Next Great Chapter: Drive strategy, the Company plans to open 150 new stores across the APAC region over the next three years.
Store Details:
Shop No. L108&L208, Chengdu IFS,
No.1 Hongxing Rd. Section 3, Jinjiang District,
Chengdu, China
Store Hours: 10:00 - 22:00
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